Wednesday 7 January 2015

Bid goodbye to your partied out skin | Press Release

Weddings, Christmas, New Year’s Eve. While the festive season can be a blast, it can take a toll

on the condition of your skin. Lack of sleep, winter dryness, and exposure to excessive make up

can leave your skin ‘partied out’. Bid the wintery party months goodbye and welcome hydrated

and glamorously glossy skin. Inspired by international trends, Lakme has come up with a post-

party-season skincare regime to ensure your skin stays free of impurities and has a fresh glow

for the months after. We shouldn't have to wait until summer to have hydrated glowing skin –

following these simple skincare steps can help you achieve this look even at the start of the

year. Because you can’t start 2015 with dull, lifeless skin!


The thumb rule for glowing skin is eating healthy. In addition to fiber rich foods and citrus fruits,

a healthy diet should include fish and nuts too! Exercise stimulates blood flow and is also

essential for quick results. While hydrating on the outside is important, hydrating on the inside

is equally important – aim to drink at least 6-8 glasses of water a day for clear, glowing skin.

Water helps flush out toxins and keeps skin healthy.

In addition to a healthy diet, here’s a simple skincare routine to achieve a glossy sheen

throughout the year:


Step 1: Start your winter morning with Lakmé Absolute Skin Gloss Facial Foam and prepare it to

absorb all the goodness of the Lakmé Absolute Skin Gloss Reflection Serum to give your skin a

glossy sheen.


Step 2: After applying the serum, complete your morning regime with the Lakmé Absolute Skin

Gloss Gel Crème that gives your skin nourishment and a lustrous glow which lasts all day.


Step 3: Complete the look with the Lakmé Absolute Gloss Addict lipstick and get ready to turn

heads the moment you step out.


But your regime doesn’t end in the mornings. Your skin like yourself needs to unwind at the end

of a tiring day. Be sure to follow these two quick steps before you hit the sack to wake up to

glossy glowing skin.


Step 1: Retire for the evening with Lakmé Absolute Skin Gloss Facial Foam and follow it up with

the Lakmé Absolute Skin Gloss Reflection Serum. The serum hydrates the skin to make it look

lustrous.


Step 2: Apply the Lakmé Absolute Skin Gloss Overnight Mask (leave on mask) overnight which

replenishes and moisturizes your skin while you sleep.


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